There are ads on Facebook for a Pat the Baker competition. If you post on Pat’s wall, you could be in with a chance of winning a Pat the Baker hoodie. Who the hell would wear a Pat the Baker hoodie? Apart from the following categories of people, that is:

• Bakers named Pat
• Bakers not named Pat but who are enthusiastic about the bread trade in general
• People who like bread too much, i.e. the mentally ill
• The homeless.

Pat’s website showcases some other treats, like this Pat the Baker shopping bag.

Whatever next?

Pat the Baker Blow Up Doll